What Elastomeric Painting Means To You

Written by Roxanne Ecklund on August 17, 2014

“An elastomer is a polymer with viscoelasticity (colloquially  “elasticity”), generally having low Young’s modulus and high failure  strain compared with other materials.’

So says Wikipedia. But what does that mean to you, the average home owner?

The Paint Quality Institute puts it into better perspective: “Elastomeric wall coatings are exterior acrylic latex designed to be applied in very thick films (about 10 times as thick as  regular paints); they are tough and flexible, and stretch as cracks  underneath open and close, thus bridging the cracks and keeping water  out while maintaining a nice appearance. These coatings are called EWCs  for short.”

Regular house paint is composed of acrylic, some color pigment, and about 60% water. Our durable, ‘thick as a rhino’s hide’  Rhino Shield Ceramic Coating contains 46% elastomeric resin in place of most of the water.

It goes on thicker. The color isn’t some kind of white-wash, but a gleaming coat with layered depth. It washes easily, keeping maintenance to a minimum. It doesn’t get dried out, but remains ‘bendable’ as houses shift with time and soil conditions. It keeps moisture out. It protects your house for many more years than normal paint. In fact, our Rhino Shield elastomeric ceramic coating for the home comes with a 25 year warranty against cracking and peeling. You’ll never paint again.

What does elastomeric paint mean to you, then? Quality, durability, beauty and savings!  Call Rhino Shield of Georgia today for your free at-home estimate at 678-205-4500.